For businesses

Creating the best impression

Web copy, flyers, blogs, emails, reports…

You can’t avoid it — when you’re running a business, whether you’re a wiz at writing or not, somehow the words need to happen.

There are two extreme solutions. You could do your own business writing, get it out there quickly and hope for the best. That’s the cheap (and risky) option. Or you could pay for a copywriter to do the whole lot for you from scratch. That costs more, for good reason.

I offer the best of both worlds

Here’s how I can help you find a middle path…

You write your piece to your audience — it’s your voice, with your ideas, because you know your business better than anyone else. Then you can choose between two levels of service — editing or proofreading — to suit your needs or your budget.

For more information, please see my Prices page, or What I offer.

A word about websites

I can edit or proofread web copy, but I need it in an editable format (preferably Word, but PDF is possible too). The process is most effective if I can have access to both this and the online version.

I have a particular interest in making web copy user-friendly! I can also comment on user experience (UXP) generally.

Your clients matter

What are potential customers thinking when they look at your website or other writing? Well, that’s the trouble — you can’t tell. Your business needs to give a good impression right from the start. You deserve it… and so do your readers.

Ultimately, you want clients to buy from you. So you want to be remembered for your message, not your mistakes.

It’s fine not to be great at spelling or grammar. No-one expects you to be an expert on everything. Don’t worry about it — just send for Pernickety Kate!

Now’s the time…